When someone's back seizes up, they search for a chiropractor nearby, scan the map results and call the clinic that looks open, close and trustworthy. With many small clinics splitting that demand, the clinic with the clearest Google Business Profile has the edge. We build that profile, the pages behind it and the follow-up that keeps new patients coming back.
Why this matters
Chiropractic demand is large and local, but it is spread across many clinics within a few streets of each other. Being findable is the first hurdle.
People in pain look for a clinic they can reach soon. Accurate hours, Saturday availability, location and booking details on your profile answer that search directly.
Searches about back pain or neck pain are about the problem, and few clinic sites have a page for each one. Those pages are how you reach people who have not yet decided on chiropractic care.
Revenue depends on patients returning after the first few visits, and many clinics have no follow-up system at all. Simple reminders and rebooking prompts close that gap.
Chiropractic searches are short and urgent, with a cost check or a schedule check along the way.
How chiropractic marketing is different
Chiropractic is a niche where generic marketing advice can get a clinic into trouble. New-patient offers, bold claims and testimonial campaigns that suit a gym or a restaurant may not fit the College of Chiropractors of Ontario standard on communication to the public, whose definition takes in websites and social media as well as print. So the plan leans on work that is both useful and careful: a complete Google Business Profile, problem pages written in measured language, clear hours and fees, and follow-up that brings patients back. Every campaign idea is checked against the standard before it runs.
What is included
Profile first, then the pages and follow-up that support it, built on our Google Business Profile, local SEO, website, email and phone answering services.
Categories, services, hours including evenings and weekends, booking link and photos, kept current and checked monthly.
Pages for the complaints patients search for, such as low back pain, neck pain or headaches, written in measured language and checked against your College standard.
What the first visit involves, what it costs and how to use extended health benefits, so cost searchers get a straight answer.
Fast mobile pages, a visible booking button and clear directions, so a patient in pain can book in a few taps.
Reminders and check-ins after the first visits, so patients who mean to come back actually rebook.
Our AI phone assistant can pick up when the front desk is closed, answer common questions and take booking requests for your team.
Advertising rules
The College of Chiropractors of Ontario sets a Standard of Practice on communication to the public. As its own definition shows, it reaches well beyond print ads.
We plan every campaign within that standard and check offers, claims and social posts against the CCO document before they run. We quote and link it; we do not summarise it.
We make no claims about patient outcomes, and review or testimonial work is planned only where your College allows it.
College of Chiropractors of Ontario (CCO)
“"Communication to the Public" is any message communicated through a public medium, promoting chiropractic services and/or products, including but not limited to: print advertising, materials and posters in member's office, video, audio, websites, social media, and podcasts”
Clinics in other provinces follow their provincial chiropractic College's advertising rules, and so do we.
Why us
We keep the marketing effective and the copy careful, so you are not choosing between new patients and your College.
Kevin and Guido own the agency and supervise every chiropractic campaign; each step is planned, checked and reported to you.
We write and build everything ourselves, with nothing passed to outside freelancers, offshore resellers or white-label vendors.
Systems we built in-house, AI and non-AI, follow the steps we would take by hand at a faster pace, and we review what they produce before it is published.
Profile, website, local SEO and follow-up emails come as one plan at a fair price, so you are not paying four vendors who never talk to each other.
Stay because the work is useful, and leave with 30 days' notice if it is not.
Profile management, problem pages, local SEO and monthly reporting for your clinic, in one rate.
See what's includedOur process
The profile comes first because that is where nearby patients look first.
Your profile, website, booking path and the clinics competing for the same streets.
Hours, services, booking link, photos and categories fixed in the first week.
We read the CCO standard with your current site and campaigns in mind and flag anything to change.
Pages for the complaints patients search for and a plain first-visit and fees page.
Reminder and check-in emails after the first visits, set up with your booking software where possible.
Calls, bookings, profile views and actions, and rankings for your priority searches.
Common questions
Because many clinics share the same few streets and many first visits begin with a nearby search. The profile is what people see before your website, so its hours, services, photos and booking link carry much of the decision.
Possibly, but check first. Offers that work for other businesses may not fit the CCO standard on communication to the public, so we review any offer against it with you before it runs.
Yes, for the complaints your clinic sees most. They describe your approach in measured language without promising results, and they are checked against your College standard.
With reminder and check-in emails after the first visits and an easy rebooking link. Your clinical recommendations stay yours; we make it easier for patients to follow them.
From $1,497 CAD per month for the complete package, with no contract beyond 30 days' notice.
Other health practices we market, and the services a chiropractic clinic leans on most.
We work with chiropractic clinics across Canada that want steady new patients from local search and better follow-up after the first visit.
Book a free 30-minute strategy session. We'll audit your current SEO, review your competitors in your service area, and tell you exactly what's working and what isn't.
Fill in your details and we'll be in touch within one business day.