Most SEO agencies sell you a list of tasks. We sell you a strategy. We deliver complete SEO services for Canadian local businesses — technical fixes, content that ranks, and a system designed to build your visibility month over month.
No piecemeal menus. No upsell traps. One complete system built to get your business found by customers actively searching for what you offer. Every engagement starts with an audit, competitor research, and a topical authority map before a single piece of content touches your site.
The Digital Moose System
Starting at
$1,497/mo CAD
Contract
Month-to-Month
We founded Digital Moose in 2024 — Kevin van Geffen and Guido 't Hooft — after years of watching Canadian local businesses get burned by big agencies that sold commitments and delivered excuses.
We built a different model. Two co-founders with 30+ years of combined pre-founding experience, backed by custom-built automation that handles the grinding work. You get senior attention on your account every month, not a junior account manager reading from a script.
We operate on three core principles: strategy first, founder-led automation, and one complete system. We don't sell you standalone blog posts or one-off technical fixes. We build you a complete SEO engine that compounds results over time.
We serve Canadian home-service businesses across 15 trades. If you have a physical location or service area and need customers to find you online, our SEO agency is built for you.
Every engagement starts with a full audit, competitor research, and topical authority map before a single piece of content publishes.
Two senior co-founders backed by custom-built automation. You get expert attention every month, not a junior coordinator following a template.
No hidden fees. One package covers technical SEO, local SEO, content, and GBP management. AI Chat Widget and Phone Assistant are optional flat-priced add-ons.
Optional add-ons: AI Chat Widget ($197/mo) and AI Phone Assistant ($297/mo) — trained on your business and available to existing SEO clients.
These aren't standalone services you pick from a menu — they're integrated components of The Digital Moose System, working together to build your topical authority and drive qualified traffic.
Site speed optimization, mobile responsiveness, crawl error fixes, XML sitemaps, robots.txt configuration, canonical tags, structured data markup, and llms.txt. We handle the backend work that makes your site crawlable.
Google Business Profile optimization, local citation building, location page development, review generation strategy, and local schema markup. Built for businesses serving specific cities across Canada.
Keyword-targeted blog posts, service pages, location pages, and pillar content built from your topical authority map. Every piece earns its place in your content architecture.
Title tags, meta descriptions, header hierarchy, internal linking strategy, image optimization, and keyword placement. We optimize every page for both search engines and human readers.
White-hat backlink acquisition through digital PR, resource page outreach, and strategic partnerships. No spammy directories, no PBNs, no shortcuts that risk penalties.
Monthly performance reports tracking rankings, organic traffic, and conversions — measured against your KPI targets. Full transparency into what's working and what we're testing next.
One complete package — no piecemeal menus, no upsell traps.
Professional SEO services require a repeatable process, not ad-hoc tactics. Every Digital Moose engagement follows the same structured methodology — from initial audit through ongoing monthly optimization.
We start with data, not assumptions. Our automated audit workflows capture a complete baseline of your site's technical health, keyword rankings, competitor positioning, and Google Business Profile performance before we recommend a single thing.
From there, we deliver a complete strategy document: your keyword map, topical authority plan, content calendar, brand voice guide, and more. You see exactly what we're building and why before we spend a dollar of your monthly budget.
Honest about timelines
Movement typically starts around Month 3. Meaningful results — consistent rankings, traffic, and qualified leads — take 6 to 12 months of consistent execution. Competitive markets take longer. We don't guarantee rankings because no honest agency can.
Engagement Timeline
Week 1
Full technical and on-page SEO audit, competitor analysis, keyword research, and baseline KPI capture. Complete picture of where your site stands and what opportunities exist.
Week 2
You receive your keyword map, topical authority plan, content calendar, and brand voice guide. The blueprint for everything that follows — custom-built for your business and market.
Week 3
Technical fixes ship. First content publishes. Google Business Profile gets optimized. The foundation is in place and execution is underway.
Months 2–6
We keep building consistent content to develop topical authority, acquire quality backlinks, and continuously optimise based on performance data. Ranking movement typically starts around Month 3 and compounds from there.
Month 7+
As rankings improve, we expand into secondary keywords, test new content formats, and scale what's working. SEO is a compounding investment — the longer you stay consistent, the stronger your results.
30+
Years
Combined pre-founding experience between our two co-founders
1
Complete Package
One SEO system — no piecemeal menus, no upsell traps
6–12
Months
Typical timeline for meaningful SEO results
$1,497
per month
Starting investment for complete SEO services (CAD)
Don't take our word for it. Here's what Canadian business owners say about working with Digital Moose.
“We had an excellent experience working with Kevin and Guido from Digital Moose. From start to finish, their professionalism, creativity, and attention to detail were outstanding. They truly understood our vision and delivered a professional website design that we absolutely love — the look and feel of our new site exceeded expectations. What really stood out was how painless they made the entire process for our team. Communication was clear, timelines were met, and every step felt organized and stress-free. We couldn't be happier with the result.”
“The team at Digital Moose is outstanding. About 6 months ago, they reworked my website, and I am now reaping the benefits!! Clients are more easily able to find me online, and my rankings have improved. There is no question my business has greatly benefited from the hard work that Kevin and Guido put in. I have tried many different options to increase the visibility of my business online, and working with Digital Moose is the first time that my investments have tangibly paid off. I would recommend them without reservation to anyone looking for web, SEO, or marketing support.”
Not all SEO services companies operate the same way. Here's how we compare.
We specialise in SEO for brick-and-mortar and service-area businesses across Canada. We serve clients from coast to coast, with city emphasis on Ottawa (our home base), Toronto, Vancouver, Calgary, and Edmonton.
Our best SEO services are built for the 15 LSA-eligible home-service niches and adjacent local businesses. If you operate in Quebec or serve French-speaking customers, French localization is available as a paid add-on at +30% on the base package.
Our ideal client is a Canadian local business with a physical location or service area, ready to invest in strategy-first SEO rather than one-off tactics. If that sounds like you, let's talk.
Industries We Serve
All 15 home-service trades across Canada. French localisation available for Quebec clients (+30% add-on).
Common questions
Our SEO services start at $1,497 CAD per month — including a new Next.js website built in-house at no extra cost. WordPress builds are custom-quoted by our partner. Month-to-month contracts with 30 days written notice to cancel.
Movement on targeted keywords typically starts around Month 3. Meaningful results — consistent rankings, traffic, and qualified leads — take 6 to 12 months of consistent execution. Competitive markets take longer. We don't guarantee rankings because no honest agency can.
Our default terms are month-to-month with 30 days written notice for cancellation. The only exception is if a website rebuild is part of your engagement, which carries a minimum term tied to that scope. We earn your business every month by delivering results.
Three core differentiators: strategy-first approach (every engagement starts with an audit and topical authority map), founder-led execution (two co-founders plus custom-built automation), and one complete SEO package — no piecemeal menus, no upsell traps. You get senior attention every month.
No. Any SEO agency promising guaranteed rankings is lying. Search rankings depend on Google's algorithm, competitive dynamics, and dozens of factors outside our control. We deliver strategy-first SEO with transparent reporting and honest timelines based on your specific market.
The Digital Moose System includes technical SEO, local SEO, content strategy and production, on-page optimization, and monthly reporting. We also handle Google Business Profile optimization and citation building. AI Chat Widget ($197/mo) and AI Phone Assistant ($297/mo) are available as paid add-ons. Link building is coming soon.
We specialise in Canadian local businesses and our pricing is in CAD. Our expertise is in Canadian search behaviour, local SEO for Canadian cities, and GBP optimisation in the Canadian market. We don't currently serve non-Canadian businesses.
Yes. We offer French localization as a paid add-on at +30% on the base package. This includes French keyword research, French content creation, and optimization for Quebec search behavior. The system works exactly the same — we just build it in French.
Stop paying for busywork. Start investing in strategy-first SEO services that deliver measurable results for your Canadian local business.
Every engagement starts with a free audit and consultation — no pressure, no sales pitch, just an honest assessment of where you stand.
We serve clients across Canada with founder-led execution, custom automation workflows, and transparent pricing.
Tell us about your site and goals. Kevin or Guido will respond within one business day.